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Investment Portfolio Building Blocks: Risk, Diversification, Costs

  • Writer: Sheridan Admans
    Sheridan Admans
  • Oct 3
  • 1 min read

Portfolio Insights – Building Blocks Series


How do I decide which types of investments belong in my portfolio?

Opening an investment app or browsing a platform can feel like staring at a buffet the size of a football or rugby pitch, endless funds, ETFs, and trusts, but no clear sense of what’s right for you. That uncertainty stops many people from ever getting started. This series is designed to cut through the noise, giving you practical ways to think about your options and the confidence to build a portfolio that fits your goals, values, and time horizon.


Image source. ChatGPT AI
Image source. ChatGPT AI

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© 2025 by Infundly.

Infundly is the trading name of AdmansPraxis Limited and is registered in England & Wales with company number 16707331. Its registered office address is 71-75 Shelton Street, Covent Garden, London, WC2H 9JQ. 

At Infundly, we open the door to how fund managers and fund selectors think about funds and portfolios, but we don’t give personal financial advice. What we share are ideas, tools, and perspectives to help you see investing more clearly. Your choices are your own. If you’re ever unsure what’s right for you, it’s best to speak with a qualified financial adviser who can provide guidance tailored to your situation.

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Investing isn’t risk-free. Investments can rise and fall, and sometimes you can end up with less than you started. Past performance is no guarantee of the future, and tax rules can change depending on your circumstances.


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